--

Humans have some of the same core basic needs -- to feel safe, to feel valued, to seek new experiences, etc.

It's easy to forget that so much of what drives us all comes from the same place.

--

--

Celia Fidalgo, PhD
Celia Fidalgo, PhD

Written by Celia Fidalgo, PhD

Head of Product @ Cambridge Cognition, Behavioral Scientist @ Irrational Labs, PhD in psych, I help businesses use consumer psychology to win customers.

No responses yet