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How Early-Stage Writers Can Create Resonating Articles and Grow Their Audience

How to strengthen your article’s foundation

Celia Fidalgo, PhD
3 min readJan 12, 2024
Photo by Clem Onojeghuo on Unsplash

Have you ever put a ton of effort into an article?

You’ve had a burst of inspiration, madly finished while the words were flowing, gave it a once over and proudly slammed “Publish.”

Then… crickets. You got nothing.

Single digit views. No reads.

You start to worry that nobody wants to read your writing. Especially the kind of stuff you enjoy writing the most. You’ll bang your head against the wall because you are practicing, you’re just not getting traction the way the “successful bloggers” said you would.

Spiraling into this hole is common.

But don’t worry. It doesn’t have to be this way.

The approach that’s destined to fail

There’s a common thread that appears in “doomed-to-fail” projects.

You start a lengthy piece of work and make decisions along the way about content, structure, style, etc. Then, near the end, you realize there are some holes in the work. By the time you see them, they’re so entrenched that fixing them would take forever.

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Celia Fidalgo, PhD
Celia Fidalgo, PhD

Written by Celia Fidalgo, PhD

Head of Product @ Cambridge Cognition, Behavioral Scientist @ Irrational Labs, PhD in psych, I help businesses use consumer psychology to win customers.

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